Food

The a2 Milk Co. moves into the creamer category



BOULDER, COLO. — The a2 Milk Co. is entering the creamer category with the debut of a2 Milk Coffee Creamers, the company’s first new product offering since coming to the United States from Australia in 2015.

Available in Sweet Cream and Creamy Vanilla flavors, the creamers are made with only five ingredients: heavy cream, sugar, natural flavors, sea salt and whole a2 Milk. The company’s milk comes from cows that are not treated with rBST, growth hormones or antibiotics and that naturally produce only the A2 protein, which is easier on digestion and may help some consumers avoid discomfort, according to the company.

“This is truly an exciting moment for The a2 Milk Co.,” said Blake Waltrip, chief executive officer of The a2 Milk Company U.S. “Every day, we hear from people across the country who are able to drink milk again, thanks to a2 Milk. Now we’re broadening ways for coffee drinkers to enjoy real dairy by adding our a2 Milk Coffee Creamers to their morning routine. Coffee creamer was one of our top requested products by our consumers.”

Packaged in 32-oz cartons, a2 Milk Coffee Creamers will soon be available in more than 1,000 grocery stores across the United States, including Sprouts Farmers Market, Hy-Vee, Earth Fare and ShopRite locations.

The new creamers join whole milk, 2% reduced-fat milk, chocolate 2% reduced-fat milk and 1% low-fat milk in the a2 Milk Co.’s portfolio. The company’s total U.S. milk distribution spans more than 13,100 stores operated by 80 grocery stores across the country, including Costco, Walmart Ahold, Albertsons, Safeway, Food Lion, The Fresh Market, HEB, Kroger, Meijer, Publix, ShopRite, Sprouts, Target, Wegmans and Whole Foods Market.



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