NEW YORK — Global plant-based food company Livekindly Collective secured $135 million in a funding round led by Blue Horizon Corp.

Proceeds from the capital raise will be used to increase capacity and accelerate the 2021 nationwide US launch of portfolio brands The Fry Family Food Co., LikeMeat and Oumph!, which currently are available in markets across Europe, Africa and Australia. LikeMeat offers chilled chicken alternatives, including pea-based Like Curry Chicken and soy-based Like Nuggets. The Fry Family Food Co. sells a variety of plant-based burgers, and Oumph! is a plant-based protein made from soy, water and salt.

Funds also will go toward new product development, including plant-based chicken and eggs, the company said.

“Global consumer demand for plant-based meat alternatives is growing rapidly, creating a meaningful opportunity for investors, and our focus on chicken alternatives addresses a massive global need,” said David Knopf, chief financial officer of LiveKindly Collective. “Our plans to accelerate business growth not only meets the demand of consumers for healthier and more environmentally friendly products, but also creates an attractive investment opportunity behind a purpose-driven business model.”

Livekindly formed in March when Foods United, a subsidiary of Switzerland-based Blue Horizon, acquired Livekindly Media, a plant-based consumer platform. The collective is led by a team of industry executives, including president and chief executive officer Kees Kruythoff, former president of Unilever North America; chief marketing officer Mick Van Ettinger, former vice president of beverages at Unilever; chief operating officer Aldo Uva, former COO and open innovation officer at Ferrero; and Mr. Knopf, former CFO at The Kraft Heinz Co.

Ingredients supplier Griffith Foods joined Blue Horizon in backing the company. Trustbridge Partners and EQT also participated in the round, which brought the total amount raised by Livekindly to $335 million. 



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