Culture

Introducing New Yorker Cartoons in Augmented Reality


00:11

Oh, I had this weird dream

00:12

that someone kept kicking me in the face,

00:15

but, aside from that, pretty well.

00:16

So crazy, I had the exact same dream.

00:19

I love our sleepovers.

00:23

Must be the paperboy.

00:28

What’s happening in the world today?

00:30

The New Yorker is putting out

00:31

a new augmented reality feature

00:33

in The New Yorker Today app

00:35

with drawings by cartoonist Liana Finck.

00:37

That’s on the front page?

00:39

Yeah, that’s it, that’s the whole news.

00:42

So you have to open the Today app.

00:47

Then you go to cartoons and you click animate objects.

00:51

Now you have to give them access to your camera

00:53

so they can see everything you do

00:55

and also write a scathing expose.

00:58

That’s everything the app can recognize

01:00

using artificial intelligence.

01:02

Ooh, they have a coffee cup!

01:05

Did you know that coffee was invented

01:06

in 2016 by Starbucks?

01:08

Did you know coffee is made with beans,

01:10

just like rice and beans?

01:12

Did you know that if you put hot coffee

01:13

in a water gun and you spray people,

01:15

people are gonna be pissed?

01:17

[Both Women] Coffee is a recognizable object

01:19

in the New Yorker Today app.

01:22

So now I tap on your coffee cup.

01:25

[Blonde Woman] Hot coffee?

01:26

I’d say I’m more of a cute coffee.

01:29

Let’s see what else it can recognize.

01:31

How about a banana?

01:33

[Male Narrator] Actually, it’s pronounced ba-nah-na.

01:38

How about this umbrella?

01:39

[Umbrella] Have you ever thought

01:41

I might not like getting wet?

01:43

I kinda miss the banana.

01:45

Let’s take this outside.

01:48

♪ Dreamboat, dreamboat ♪

01:57

Oh, maybe we should try pointing at actual objects.

02:03

What about that hot dog?

02:15

[Hotdog] I contain multitudes.

02:18

But don’t ask for specifics.

02:19

How about that street sign?

02:24

[Sign] Sorry, I’m horrible with directions.

02:27

Oh my gosh, let’s do the sock.

02:30

There’s a sock. Oh a sock.

02:33

[sock] I lost my best friend at the dryer.

02:37

Oh my gosh, she’s so sweet.

02:38

I’m gonna send it to my mom.

02:40

She goes wild for sock photos.

02:44

She’s gonna love it.

02:45

That’s an excellent idea.

02:49

You taste like hot dog.



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