I
was amused to receive a year-in-review email last week informing me that I had achieved the status of “number two purchaser of parmesan in 2020” in my local supermarket. I was also shocked to find out the number of trips I had made to that supermarket over the past 12 months.
My experience will be a common one. For much of the past year, staying at home has meant being more reliant than usual on our local supermarkets. Those supermarkets have responded impressively – swiftly making shops Covid-secure, adjusting opening hours, and delivering groceries to millions who’ve been asked to shield.