Food

Diageo, Vita Coco partnering on canned cocktail line



NEW YORK – Vita Coco Spiked with Captain Morgan is a new canned cocktail line from Diageo and Vita Coco that blends Captain Morgan rum with coconut water. The beverage is available in three flavors: lime mojito, pina colada and strawberry daiquiri.

The beverages have 5% alcohol by volume and are sold in 4-packs of 12-oz cans for a suggested retail price of $14.99. The line of products will be available in 2023.

“Cocktail drinkers are looking for convenient ways to enjoy high quality classic tropical drinks, especially rum-based ones,” said Debra Crew, president of Diageo North America. “As we continue expanding our ready-to-drink portfolio, we consider ways to elevate the category, and it just made sense to marry together two premium brands that are loved by consumers around the world.” 



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