The company plans to use the money to expand to 15 cities in India, enhance its backend research and development, and invest in technology.
Toothsi was formed by Arpi Mehta, Pravin Shetty, Manjul Jain and Anirudh Kale, all of them orthodontic doctors.
Toothsi is a direct-to-consumer company that sells clear teeth aligners. The company said provides the services at the consumer’s home. The company claims to have served over 7500 patients last year.
Toothsi also recently launched a skincare brand called Skinnsi which provides laser hair removal and derma-facials.
The company said it is contribution margin positive and growing 30% month-on-month.
Founder and chief executive Mehta said, “We are a full stack company, that own our technology, manage the at home service, have on panel doctors for consultations, expert team of planners and have our own lab that ensures the patients get a world class experience at home. We want to be the go-to destination for any beauty and wellness services – that’s provided at home, under scientific and medical guidance”
The round has seen participation from Think Investments, a San Francisco based Hedge Fund which has previously invested in Ascent Health, PharmEasy, Dream 11 amongst others, the family office of Mr. Nimesh Kampani of JM Financial, Siddharth Shah (co-founder at API Holdings (Ascent Health) and Ramakant Sharma, -co-founder of LivSpace.
Shatabdi Banerjee, Shuchita Wadhwa, Manori Mehta and Jill Chitalia – all of them doctors – have now joined the founding team.
Shashin Shah, managing partner at Think Investments said, “We are truly impressed by Arpi and her team’s leadership in creating a category in India that’s combined technology with healthcare services and caters to the demand of India today. We are extremely impressed with their growth and look forward to a long term partnership.”