DAKOTA DUNES, SD. – Tyson Foods, Inc. has joined forces with Dickey’s Barbecue Restaurants, Inc. to create a cook-in-bag rib product for retail. The spareribs are designed to meet the continued growing consumer demand for function and convenience, the companies said.
The new product line, which marks the restaurant chain’s first fresh meats partnership, features Dickey’s Barbecue Pit’s three most popular flavor profiles: Original Secret Recipe, Signature Sweet and Sizzlin’ Spice.
“With this new product, we’re focused on bringing the exceptional quality and flavor of the Dickey’s Barbecue dine-in eating experience to the comfort and convenience of consumers’ homes,” said Kent Harrison, vice president of marketing and premium programs for Tyson Foods’ Fresh Meats business. “We’ve worked closely with the foodservice team at Dickey’s Barbecue Pit and recognize the successful brand they’ve built in their restaurants. Through that relationship we identified an opportunity to bring some innovative products to the retail space for consumers to enjoy.”
Dickey’s retail ribs are packaged in oven-safe bags, which ensures ribs can be ready in 90 minutes without any prep and no mess.
“We’ve seen great success in markets across the United States since we entered the retail space in 2015, and we’re extremely excited about our first fresh meats product line,” said Laura Rea Dickey, chief executive officer of Dickey’s Barbecue Restaurants. “We are proud to partner with Tyson and offer our delicious spareribs in a convenient oven bag that seals in the flavors that make our ribs so delicious. Tyson is an invaluable partner, and we can’t wait for consumers to experience this product.”
Dickey’s Barbecue Seasoned Ribs are expected to be available for retailers in early 2022.
